Privacy Policy

Effective Date: 21 October 2025
Last Updated: 21 October 2025

Welcome to DetailDash (“we”, “us”, “our”). This Privacy Policy explains how we collect, use, and protect your personal information when you use our website [www.detaildash.co.uk] (the “Website”) and related services (collectively, the “Service”).

We are committed to safeguarding your privacy and ensuring that your personal data is handled responsibly and transparently in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

DetailDash Ltd operates as a UK-based online directory and booking platform connecting car owners with professional car valeting, detailing, and related automotive service providers.

We act as the Data Controller for the personal data we collect about users of our website and services.

If you have any questions or requests regarding your data, please contact us through the contact form available on our website.

2. What Information We Collect

(a) Information You Provide Directly

We may collect:

• Contact information: such as your name, phone number, or postcode (e.g. when making an enquiry or creating an account).

   

• Account details: username, password, and preferences.

   

• Booking or enquiry information: details of the services you request or providers you contact.

   

• Business information: if you’re a Service Provider — your business name, contact details, address, logo, descriptions, pricing, and photos.

   

• Feedback and reviews: any text, ratings, or images you submit.

   

• Payment details: if applicable, though payments are handled by third-party processors. We do not store credit-card information.

   

(b) Information Collected Automatically

When you use the Website, we automatically collect:

• Device and browser information (such as IP address, device type, and operating system).

   

• Usage data (including pages visited, time spent, and referral URLs).

   

• Cookies and tracking technologies (see Section 10).

   

(c) Information from Third Parties

We may receive data from:

• Analytics providers (e.g. Google Analytics).

   

• Payment processors or booking systems.

   

• Public business listings or social media, where relevant to a Service Provider’s profile.

   

3. How We Use Your Information

We use your data to:

• Operate, maintain, and improve the Website.

   

• Connect Users with Service Providers.

   

• Process enquiries and facilitate bookings.

   

• Communicate with you through messages or updates.

   

• Display business listings and reviews.

   

• Analyse usage to improve our services and content.

   

• Comply with legal obligations and prevent fraud or misuse.

   

We will never sell your personal data to third parties.

4. Legal Bases for Processing

We process personal data under the following lawful bases:

• Contract: to deliver services you request (e.g. processing an enquiry).

   

• Consent: where you allow optional cookies or opt-in to updates.

   

• Legitimate interests: to operate and improve our platform, prevent misuse, and promote trusted Service Providers.

   

• Legal obligation: to comply with UK laws and regulatory requirements.

   

5. How We Share Information

We may share your data with:

• Service Providers you contact through DetailDash (only the details required to facilitate your enquiry or booking).

   

• Trusted service partners who help operate our site (hosting, analytics, payment processing, etc.).

   

• Authorities when required by law or in the event of suspected fraud or misuse.

   

All partners are contractually bound to comply with UK data protection standards.

6. International Data Transfers

If personal data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards — such as Standard Contractual Clauses or UK adequacy decisions — are in place.

7. Data Retention

We keep your personal data only as long as necessary for the purposes set out in this Policy:

• Account and booking data: retained while your account is active and up to 6 years after closure (for legal and record-keeping purposes).

   

• Marketing data: retained until you opt out or withdraw consent.

   

• Cookie data: retained as outlined in our Cookie Policy.

   

When no longer needed, data is securely deleted or anonymised.

8. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data.

   

• Request correction of inaccurate or incomplete information.

   

• Request deletion (“right to be forgotten”).

   

• Object to or restrict processing.

   

• Request a copy of your data (“data portability”).

   

• Withdraw consent at any time (for optional cookies or communications).

   

To exercise any of these rights, please contact us using the contact form on our website.
We may need to verify your identity before processing your request.

9. Marketing Communications

If you’ve opted in, we may send updates or promotions related to DetailDash and our partner services.
You can withdraw consent or opt out at any time via our contact form or by following unsubscribe instructions in our messages.

10. Cookies and Tracking

We use cookies and similar tools to:

• Enable site functionality.

   

• Analyse performance and usage.

   

• Improve content relevance and experience.

   

You can adjust or disable cookies in your browser settings at any time.
For full details, please review our Cookie Policy.

11. Security

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, disclosure, or loss.
However, as no system is completely secure, use of the Website is at your own risk.

12. Children’s Privacy

Our Website and services are intended for adults aged 18 and over.
We do not knowingly collect personal data from minors.

13. Third-Party Links

Our Website may include links to external sites or businesses. We are not responsible for their privacy practices or content.
Please review their own policies before providing any personal data.

14. Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be published on this page with the updated “Effective Date.”
By continuing to use the Website, you agree to the current version of this Policy.

15. Contact Us

If you have questions or requests related to this Privacy Policy or your data, please reach out through the contact form available on our website.